Scaling in the beauty industry takes more than great products—it requires a trusted logistics partner for smooth, cost-effective, and timely delivery. For growing brands like our client, international shipping can be challenging without the right support.

The Challenge at a Glance

A growing Singapore-based cosmetics brand, sources and formulates skincare products from multiple suppliers in South Korea. As a first-time importer, the founder had limited experience in international logistics, making it difficult to manage shipping, customs, and import procedures.

The brand also faced high shipping costs with traditional couriers and struggled to coordinate shipments from 2–3 suppliers with different production schedules, causing delays and higher expenses.

Inefficient packaging led to increased CBM costs and product damage risks. Additionally, navigating Singapore’s HSA regulations for cosmetic imports required proper documentation and compliance, adding to the challenges.

The Ninja Solution

Ninja Freight provided the client with a structured, end-to-end logistics solution to address their cross-border shipping challenges. This approach allowed them to maintain focus on:

1. Streamlined shipment coordination

A tailored logistics plan consolidated shipments from multiple South Korean suppliers.

• Managed and aligned production and shipping schedules.
• Handled multiple Bills of Lading (BL) for smooth customs clearance and delivery.

2. Optimized packaging for cost efficiency

Ninja Freight provided advice on packaging best practices to reduce costs and prevent damage.

• Optimized packaging to lower CBM usage and freight costs.
• Enhanced product protection during sea freight.

3. Comprehensive import guidance

Step-by-step support simplified the import process.

• Managed shipping from booking to delivery.
• Adviced on HSA license requirements based on  HS code classification.

The Result

• Hands-off experience: Our client focused on growing its brand while Ninja Freight managed logistics from supplier coordination to customs clearance. 
• Cost savings: Consolidated shipments and optimized packaging significantly reduced shipping costs. 
• Smooth import process: Clear guidance on regulatory requirements ensured hassle-free customs clearance and full HSA compliance. 
• Reliable supply chain: Consistent monthly shipments of seven pallets maintained steady inventory to support the client’s business growth.

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"As a first-time importer, we were unsure about managing logistics and compliance. Ninja Freight handled everything, making the entire process seamless and hassle-free. This allowed us to focus on developing our products while they took care of the rest."

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Stay ahead in the fast-paced FMCG and retail industry with reliable, cost-effective shipping solutions. Let Ninja Freight streamline your supply chain for faster market reach and consistent inventory flow. 

Contact us today to power your business growth.